La Mer’s 2024 Chapters Campaign
Summary: Art Direction for La Mer’s 2024 Chapters Campaign showcasing an exciting day of traveling through 3 different modes of transportation: By air at dawn, by sea during the day, and by road at dusk.
Photographer: Metz + Racine
Set Designer: Daniel Sean Murphy
Creative Director: See Cheung
Senior Art Director: Kritbodee Chaichaboren, Jiyoon Cha
Art Director: Ali Abidi
Producer: Vanessa Ly
Set Designer: Daniel Sean Murphy
Creative Director: See Cheung
Senior Art Director: Kritbodee Chaichaboren, Jiyoon Cha
Art Director: Ali Abidi
Producer: Vanessa Ly











