Project: Brooklyn Nets Season Opener 2019
Client: Brooklyn Nets
Summary: Developed the strategy and collateral for an engaging activation authentic to Brooklyn. My team developed creative designed for video projections used throughout Downtown Brooklyn/Manhattan. Using the existing gritty, stenciled graphics inspired by graffiti culture and rap quotables, we came up with visuals that could be seen throughout select neighborhoods. Additionally, I choreographed a collaboration with leaders of a dance movement that originated in Brooklyn called "Flexing"
Role: Creative Strategy, Content Production & Art Direction
Role: Creative Strategy, Content Production & Art Direction
